Tailored lifestyle content for DBS
From Lamborghini’s latest supercar to the ultimate shark diving experience, these are just some of the exciting lifestyle content topics covered in our latest work for DBS, Singapore’s largest and Asia-Pacific’s fifth largest private bank.
Available to wealth management clients (DBS Treasures, DBS Treasures Private Client, DBS Private Bank), its DBS iWealth app allows customers to conduct their banking transactions, manage their wealth and also trade on a single platform – a first in Singapore.
Delivering extra value with lifestyle content
To deliver extra value, the app now features specially tailored lifestyle articles developed by NewBase Content.
Produced by our specialist writers, the content reveals inspiring experiences and products to appeal to an affluent Asian audience, covering topics such as premium cars and luxury travel.
We have also produced finance content for the DBS Treasures website, including a video and longform article outlining the appeal of REITs investments in the Singapore market.
Would you like to know more? Contact us